Do you need to invest in newsletter printing?

Sometimes it is hard to decide on what print medium you need to use for your organization or company. There are plenty of mediums to choose from. You have brochures, booklets, catalogs and of course you can also invest in newsletter printing. There are many questions that need to be answered so that you can decide on the correct medium that you need. For newsletter printing, we have this small checklist for you that you can use. If you answer yes to most of these questions then you might want to consider investing in newsletter printing for your goals. So let's get started.

Is my Audience numerous enough? A newsletter is a medium that is catered for a wide audience. Since its focus is on bringing news to people, image and paper quality are sometimes sacrificed to get the most amount of copies that can be printed. With the maximum number newsletter copies printed, this in turn maximizes the distribution of the news to the most number of people. So if your primary goal is to reach a wide audience of around 100 or more, then newsletter printing is for you. If however you are just want to reach a group of 10 or 20 so people, you may want to decide on another print medium.

Is my content News? Newsletters are named newsletters because of course they carry some news. If it carried short stories or other works of fiction then they may have named it "Featureletters" or something like that. Since it is a newsletter, the content should be written in news style. This means the content should be about facts, announcements and other crucial information. So if your goals are to distribute these kinds of information (such as the case with public relations newsletters, organizational publications and other related material) then you should consider printing newsletters. If your content is more on the advertising side, with a whole lot more flowery words and praises then you should try brochure printing instead.

Are my release times right for newsletter printing? Like newspapers, most newsletters should typically be produced within certain time periods. This keeps to its nature of giving news and updates of that news. If you plan on releasing your information and news in a monthly, quarterly, biannually or yearly basis then you more or less have a newsletter. If however you are releasing your information in a time period that is more than that, or if you don't have any idea when your next release will happen then you might want to try printing a booklet or brochure instead.

Is my priority quality or exposure? Since the priority of newsletters is the exposure of information to the widest audience possible this means you need to invest in a significant amount of resources to print them in numbers. This means you may want to sacrifice some of the paper and print quality to get more newsletter prints. If you are in a budget and you want to maximize exposure of your news, then you can definitely go for newsletter printing. However if you want to maximize the impact of your content by creating high quality designs on good paper, this will lessen the amount of prints that you can make given a budget. If design impact is more your priority, you might want to try another print medium. Of course, if you have the money to print a lot and in good quality you won't have this problem.

Search Engines don't give higher rankings for a pretty site

There's an old saying, "People vote with their pocketbook." I'd like to suggest they also vote with their apathy. Current popularity choices are in a constant state of flux. There are times when site visitors seem to respond to flash technology while other times the simple site of flash will cause them to use their back button. They just don't have the enthusiasm they need to venture through yet another animated flash design. Sometimes visitors enjoy a stripped down site that is easy to navigate with limited bells and whistles while other times it appears sites with surprises and a graphic intense format captures attention. The problem is knowing which format is popular at any given time. more visit to :-www.instant-website-security.comSometimes your site design should operate independent of what seems to be gaining the most immediate attention. I had been told about a site that had information I was interested in. I went to the site was met with a broad range of bells and whistles. I had no idea which function did what, but it looked cool and the sounds were great. I left with a sense of appreciation for complex site design, but never returned because I couldn't easily find what I needed. You can develop a site design that is both inviting and easy to navigate. Many web designers feel that you must sometimes sacrifice one for the other, but I've never found that to be true. Web design is a simple mechanism that takes all your work and strains it into a comprehensive, yet condensed, representation of your greatest dreams and fondest hopes. Sometimes the focus of the site can shift from what is most important in the overall understanding of your business idea to glamorous ways to present the site. If you take a look you can find sites that seem to be more about looking good than they are about helping a visitor understand the business and products well enough to convert to consumer status. Brick and mortar stores may give their showroom a facelift from time to time, but they also understand the decorations are not what makes the business. more visite to :-www.instant-squeeze-page-mastery.com If the decorations are wonderful they may see more visitors, but they may only be interested in seeing what it looks like with little interest in what's being sold. In web design the first things to attend to are comprehensive content and easy navigation. Any dressing up of the site can wait until you know what your site will say and how you will get from one location on the site to the next in the fewest clicks (generally no more than two). but they do pay attention to what you say and how you say it - make that your priority and the rest will fall into place.

Product creation-You want to create an income on-line?

So you want to create an income on-line? There is so much information out there that it is very easy to spend a fortune trying or to be frozen into inactivity. It is a minefield for a beginner but don't let that put you off.

In my opinion, the gurus who make millions have got the system down to a fine art and know exactly what buttons to press to get desperate people parting with thousands of pounds. The trouble is that they have got so successful that they have lost touch with the average person. For more details www.instant-software-products.com They offer you personal tuition but you will end up in a workshop of other poor souls that have also parted with thousands of pounds to attend these workshops not realizing that the gurus also want to sell you product licenses for thousands more. The whole experience draws people in to parting with very large sums of cash and a lot of products that other people will also be trying to market to the same people.

Most will fail and end up in debt but the odd one does well. I've been to the seminars and done the courses and what struck me is how desperate the average business opportunity seeker wants to break free of the rat race. The trouble is that this desperation plays right into the hands of the people who are charging these high prices in return for selling them the dream.

This is what has given Internet marketers a bad name. Here we are in the 21st Century and there are no more jobs for life and people are finding themselves being pulled away from the traditional family lifestyle in return for a wage that barely covers the bills. well guess what, who says the the elite few should have all the on-line income available?

If you really want to earn an income on-line then you would do far better to learn from someone who is doing it on a smaller scale. Most gurus use clever marketing tactics and are businesspeople. For more details www.info-product-profit-revealed.com .Average is not so you should look for a mentor who you have an affinity with. There are plenty out there. I prefer to see people on video rather than read sales copy about what they have achieved because you can judge their personality better.

Also make sure you are able to contact them via email or telephone. This tends to weed out the pretenders as they won't like answering questions. Rely on your intuition as well, most people can spot a scam artist because they promise you the world.

Search Engine Optimization: Most Successful Companies Neglect Search Engine Optimization

You may find a contradiction in the fact that the most successful companies today disregard search engine optimization for their websites, but they actually do. Less than 50% of these companies care for optimization practices, expecting that their recognized name will conquer search engine results.

There are many search engine optimization problems with these important websites and all of them can be corrected, but it is not a priority for the companies to find solutions that enhance their presence online. Not a smart move!

An important fact that has been neglected by large companies is in regards to languages and countries. These companies should host, on a pertinent ccTLD (country code Top Level Domain), a website for each country in the respective language, however, they avoid it because of reporting, CMS integration and cost relevancy.

So, the way it is working now is that every language is under a top level domain (TLD), impeding the companies to appear in searches specifically run for results within the country. Since there is no duplicate content filter for different languages, the website will show up in every search performed in a language in which it is active, but not if it is a within- country search.

Another aspect of search engine optimization that successful companies disregard, has to do with maintenance. These companies' priority is to simplify maintenance as they need to be able to create new pages in a fast and easy way, but they are not considering, or are not knowledgeable of the fact that more pages will not guarantee more clients if these are not thoroughly optimized. Also, because of the urge these businesses have to present results to shareholders, they neglect new initiatives that could increase their earnings.

Their approach in regards to maintenance is to use Seo- unfriendly content management solutions (CMS) in order to avoid increased costs and time "waste". A professional search engine optimization requires money and time, which big companies do not include in their budgets. What they miss here is the hidden cost this is triggering: CMS can cause Google's duplicate filter to tag the website, taking it off search results and making these companies lose a lot of money.

Other key factor for successful companies' disregard for search engine optimization practices relies on the difficulty they encounter when trying to approve what content they can show. This content must be reviewed over and over again by numerous people in the copy, marketing, legal and leadership teams to guarantee the companies' integrity and, in the end, many of the content approved is pure junk.

Big companies usually neglect specialized audiences by believing all their clients think in the same way, so they do not consider important portal pages as a vehicle to get to specific people with a specific product, thus, missing on new and profitable markets.

Successful companies are where they are for a reason, however, the goal is not to get there but to stay there and while enjoying that position, enhance and care for every detail in order to reach a higher level of success, one that goes beyond finances.

Make Money Online - Affiliate Programs

Anyone who has ever used the internet will be fully aware of just how many money making schemes (and scams) there are out there.

It's true that with the right training and knowledge there is money to be made from comparatively little input and finance and if done correctly, you can begin to see a steady stream of income in a matter of weeks.

There is no doubt that making money online (or Online Marketing as the experts would call it) requires determination and a set of skills and resources that can either be learned or obtained for free. However, there are many types of rouge out there who would have you believe that you can only make this happen if you buy a book; enrol on a paid online course or subscribe to a (non-existent or useless) newsletter, often selling your contact details on (ever wondered why you get so much junk mail in your inbox?).

One of the most popular and fastest growing ways to make money online is to become an affiliate.

Affiliate marketing simply means working in partnership with businesses and promoting their products on your website. Most of the larger businesses will offer an affiliate program and will provide you with various resources to do this, for example banner adverts, copy text to add to your site, links and/or feeds. For them, it is another route to market and increases their exposure to potential customers. For you, it is a risk free opportunity to sell someone else's products without doing anything other than placing their information on your site and taking a percentage of any sales generated.

There are many successful individuals who earn a great deal of money just by following this path alone. However, on average you could expect to earn in the region of around 2.5% per sale but look out for those who offer huge commissions of 30% or more. Depending on which business and what products you are promoting this kind of commission really could see you earning a living rather than just pocket money.

So if you have a website or are thinking about creating one, either for business or personal use, affiliate programs can be an invaluable source of additional income.

If you are still sceptical, remember this. In 1995 a man called Jeff Bezos launched a website selling other peoples books. In 2008, his company entered the the S&P 100 index and was recently valued at $15 billion.

For more information on making money online, visit http://gskmarket.blogspot.com

Busby SEO Test

Now Busby releases the keyword for the biggest SEO contest in the world the world cup 2. The earlier contest is Busby SEO Challenge and Thousands of participants from around the world join the contest and 3 of them won the contest now the latest and the newest seo contest this year Busby SEO Test World Cup 2. The contest is expected to be the most challenging seo contest ever in year 2008.

Experience is a great teacher as what they say Busby SEO Test can give us a great benefit, not only for our growing SEO career but also for ourselves. It would a best way for us to grow. Join the Busby SEO Test and let us know until where we can be.

The Busby SEO Test is such a competition that all seo experts are preparing for. The Busby SEO Test will really make your bones cold and your body shivers for the thrill that it brings stress to all participants. This is one of a kind SEO contest competes from different bloggers and SEO master's around the world. Let us enjoy optimize for our every entry this is challenge for us to learn and experiment with our own seo strategy. The best seo strategy is comes from every participants. This is the biggest fight between the Filipino and Indonesian who leading now on the competition that among of these two countries will get the biggest prizes and be the best seo specialist around the world. Good luck to all participant on busby seo test.

Website Promotion through SEO

Website Promotion
Due to the wide popularity of the Internet, online businesses have become highly competitive. To create a powerful online business presence, it is necessary to promote your website among the net surfers. Website marketing can be considered as the key tool that can be used to generate more revenue from your online business. Today effective website promotion can be achieved through making use of SEO techniques.

Website Optimization for Business Success

There is no use having a colorful website which does not enjoy good ranking in leading search engines such as Google, Yahoo, MSN or AltaVista. If you are really aiming to improve your sales and increase your revenue through your online business, what is important is to have a search engine friendly website. Web site optimization techniques can help a lot in improving your website rankings. A website which is appropriately optimized definitely receives increased traffic and consequently, increased sales and profit.

Outstanding Services for a Better Online Presence

For availing of the best search engine placement and marketing services, it is sensible to seek the assistance of competent companies that offer natural SEO services. Moreover, many of them are offering their services at reasonable service charges. The major web site promotion services offered by such companies include:

• Analysis of the site
• Research of keywords
• Creation of web contents
• Meta tag optimization
• Optimization of HTML codes
• Building of reciprocal links
• Submission to search engines
• Submission of articles
• Creation of blogs
• Directory submission
• Pay per click advertising
• Maintaining ranking reports

Advantages of Promotion

The key advantage of website promotion through SEO services is that it is possible to enjoy the maximum positive results by making only a minimum of investments. Moreover, your website will be placed in the top rank listings for a long term.

Website Promotion

Money Making From The Internet

Is money making from the Internet the answer for you in these difficult times? Gosh, things are difficult for so many people, the Credit Crunch, financial meltdown, doom and gloom everywhere. I am so glad I started my Internet home business 2 years ago.

The answer to the question is that, yes, you can make money using the Internet. But if you are just starting out, it may be difficult to know where to start. This article looks at three ways to make money from the Internet: 1. Freelancing 2. Paid to Read and Surveys 3. Affiliate Marketing

Freelancing is becoming increasingly popular for both for people and companies seeking workers and for those looking for work. There are several websites dedicated to bringing the together among which are Odesk.com and Elance.com. These sites have jobs posted for work ranging from writers, software programmers, web designers, sales and marketing, virtual assistants and data entry. On the face of it, for many, this would seem like the perfect way to make extra money.

However there are things to beware of. You will be competing in a global marketplace, against people in other countries who may be willing to accept a much lower fee for a piece of work than you would. It can also be difficult to get established, as those seeking workers will tend to go for those with well documented and positive feedback. This means that for the newcomer it can be difficult to establish a foothold.

Paid to Read and Survey websites are everywhere on the Internet. They involve paying you to either read web pages or emails or complete online surveys. This sounds fairly simple and it is. However there are lots of ads and promotions promising you that you can earn serious money from these activities. What you get for reading the emails and completing the surveys is not much at all. This only works if you recruit others to do the same and they recruit others as well. And you need to recruit a lot of people, who actually do read the emails, complete the surveys etc. before that sort of money comes in.

Affiliate Marketing involves seeking online buyers for products or services and earning a commission on every sale. There are several methods for achieving this. The affiliate product marketplace is massive and is growing rapidly. Coupled with the increasing number of people using the Internet to buy instead of the high street, it is possible to steadily build up a lucrative home business. Even with the current financial situation, the number of companies seeking to expand online sales is ever growing, and buyers are using the Internet to get better value for money.

It is, though, hard to know where to start if you are thinking about affiliate marketing as a home business It can take a little while before you start to see financial rewards for your effort. And, there are lots of get rich quick schemes being advertised on the Internet which are actually worth no more than the paper they are written on.

If you are looking for a way to make money from home using the Internet, you need to beware of the potential pitfalls. You should have an exact idea of what you need to do and stick with it. Over time the rewards will come.

Money Making The Internet

Connection Between Expert SEO and Branding

Most businesses have a problem when start growing and even many of them have disappeared after a short period of welfare! This happens of a multitude of factors and one of them is branding. The corporate identity or branding is the process of creation of a customized presence among other businesses of the same type and it helps customers to remember a service or product and to choose to buy it. So, it has a capital importance and is one of the key factors which lead a company to success or bankruptcy.

Most companies that fail do not invest enough in advertising, one of the important parts of the branding process, because it think that advertising is too expensive and therefore it necessitate too much money. Up to a point this opinion is true, but there are a lot of media channels which can help in creating a strong corporate identity with a reasonable amount of money. One of them, perhaps the most important, is the Internet. Nowadays everybody knows what is the Internet and even many small size businesses understood its importance and have assured a presence on it. The since called search engine optimization (SEO), which means preparing of a web site for the search engines, gives to some sites a great advantage against others: they are found by people who use search engines (Google or Yahoo!, to mention only the biggest ones), while web sites which are not optimized or optimized wrong have less or no visitors at all! All this means that the websites in the top of the searches sell services and products, while the other ones have no buyers!

But where is the connection between branding and SEO? Well, SEO is an ongoing process which starts even before the building of a web site! In fact, in larger terms it means the close planning of each step in the development of a website: the right keywords research, choosing the correct domain name, designing web layouts, colors, structure, text, headings, branding, marketing and advertising. Yes, all this are (or should be!) parts of the expert SEO process! Starting from scratch the entire process of branding gives a huge advantage: the entire business is transformed into a manner which allow the best marketing of services or products that are offered by a company. If a site has an adequate web design and content it has better chances to be remembered by people who see it. Expert SEO lets people to find a website for a few relevant keywords or key phrases and so it brings in contact the visitors of the site whit the identity of the company. Obviously, as more people remember the logo and representative colors of a company so more renowned and trusted it will be.

Normally, the branding strategy has to be included in the designing process of the site. A research for the most appropriate layout, colors, and pictures is compulsory to understand the target audience who buy the offered services and products. After the expert SEO steps are performed and the site of the company started running, a complete branding process has to include also some "classical" advertising methods to increase the brand's popularity: a press release, radio or TV advertisement, newspaper or magazine advertisement, an e-mail campaign, and others. Of course, all this things have to be made whit an eye on the competitor companies because the best way to performance is to learn from others success or failure!
Expert SEO

Keyword Research Software Tool: Keyword Elite

Ever wondered if keyword research software can get you more traffic? Every wonder wondered what is the best way to go about doing it? Ever wondered if you are chosing the right keywords? Well wonder no more, I have the answer so just sit back and enjoy.

In this article I will discuss the power of choosing the right keywords for your website using Keyword research. Choosing the wrong keywords will kill your business before It even gets started.

Ever wondered If keyword research can get you more traffic? Every wonder wondered what Is the best way to go about doing It? Ever wondered If you are choosing the right keywords? Well wonder no more, I have the answer so just sit back and enjoy.

Choosing the right keywords as you know, or maybe you don't know Is the key to your success. You don't want to waste valuable time researching the keywords. What's even worse you don't to wast time with the wrong keyword tool One of the biggest problems today with Internet marketers that I have found Is that they go after the most sought after keywords they can find. Wrong, big mistake. Almost always they choose keywords that are most Impossible for them to get ranked for. Maybe they do mean to do this, they just do because "It seems like the right thing to do." Well using this totally awesome software product called Keyword Elite Can solve this problem.

If you choose the proper keywords, and place them In the right places throughout your content, you will get tons of visitors to your site. But It's all about choosing the right keywords. So how do you chose the proper keywords for your campaign that will produce the desired effect?

Well lets take a look to see. Say you are searching for a attorney, how would you go about conducting the search? Type In the word attorney Into the search box and see what comes up right? Well yes and no. Ok think about exactly what It Is you are searching for and just type It In, for example, If I live In Dallas Texas and need a certain type of attorney then I would search for "du attorney Dallas Texas", or "medical malpractice attorney In new york" or whatever. You see what I mean. When searching make sure you target your search. And When thinking about the proper keywords to optimize your site for make sure you optimize for targeted traffic.

These search terms are much more targeted and you will get better results. There Is a term we use for these type of keywords and It Is called long tail keywords, three or more words In the search term. Don't waste your time optimizing for the most popular keywords because I bet the farm that you will probably never get ranked for them. Sites that sit at the top of these popular search terms have been there for a long time and time Is usually on their side. The older a site Is the better. In some cases.

I remember when I first started learning search engine optimization. All I had was a free ebook that gave some excellent Information, mind you I didn't have the software that does all the analysis just the free ebook. I took that Information I put up a site about carpet cleaning because I was working for a carpet cleaner at the time.

within a couple of months My site was out ranking the company site. The company was ranked at the number one position. But get this, the company had the site up for about seven years. So the older the site Is not always better. The ebook can be found on my site. No back to what I was talking about .. Targeted traffic Is what you want to convert visitors Into buyers so how do you find targeted traffic, the answer, use specific search terms as I mentioned above. It may seem like there Isn't much traffic based on the search volume you see when doing a search, but the traffic Is more targeted and the visitors searching for a specific term are usually looking to buy. A more general search term usually means they are searching for Information. The long tail keywords are actually more profitable.

There Is software used for keyword research and analysis that will give you the precise keywords and phrases that your customers are using to find you. This software will significantly Increase you conversion rate.

This software does so much more than keyword research. You can use It to spy on your adsense competition, you can know whether or not you will be able to rank for certain search terms or not. Keyword Elite show you how to do this. you can even find out quick selling products to promote and find niche markets.

Choosing the right keywords as you know, or maybe you don't know Is the key to your success. You don't want to waste valuable time researching the keywords. What's even worse you don't to wast time with the wrong keyword tool One of the biggest problems today with Internet marketers that I have found Is that they go after the most sought after keywords they can find. Wrong, big mistake. Almost always they choose keywords that are most Impossible for them to get ranked for. Maybe they do mean to do this, they just do because "It seems like the right thing to do." Well using this totally awesome software product called Keyword Elite Can solve this problem.

If you choose the proper keywords, and place them In the right places throughout your content, you will get tons of visitors to your site. But It's all about choosing the right keywords. So how do you chose the proper keywords for your campaign that will produce the desired effect?

Well lets take a look to see. Say you are searching for a attorney, how would you go about conducting the search? Type In the word attorney Into the search box and see what comes up right? Well yes and no. Ok think about exactly what It Is you are searching for and just type It In, for example, If I live In Dallas Texas and need a certain type of attorney then I would search for "du attorney Dallas Texas", or "medical malpractice attorney In new york" or whatever. You see what I mean. When searching make sure you target your search. And When thinking about the proper keywords to optimize your site for make sure you optimize for targeted traffic.

These search terms are much more targeted and you will get better results. There Is a term we use for these type of keywords and It Is called long tail keywords, three or more words In the search term. Don't waste your time optimizing for the most popular keywords because I bet the farm that you will probably never get ranked for them. Sites that sit at the top of these popular search terms have been there for a long time and time Is usually on their side. The older a site Is the better. In some cases.

I remember when I first started learning search engine optimization. All I had was a free ebook that gave some excellent Information, mind you I didn't have the software that does all the analysis just the free ebook. I took that Information I put up a site about carpet cleaning because I was working for a carpet cleaner at the time.

within a couple of months My site was out ranking the company site. The company was ranked at the number one position. But get this, the company had the site up for about seven years. So the older the site Is not always better. The ebook can be found on my site. No back to what I was talking about .. Targeted traffic Is what you want to convert visitors Into buyers so how do you find targeted traffic, the answer, use specific search terms as I mentioned above. It may seem like there Isn't much traffic based on the search volume you see when doing a search, but the traffic Is more targeted and the visitors searching for a specific term are usually looking to buy. A more general search term usually means they are searching for Information. The long tail keywords are actually more profitable.

There Is software used for keyword research and analysis that will give you the precise keywords and phrases that your customers are using to find you. This software will significantly Increase you conversion rate.

This software does so much more than keyword research. You can use It to spy on your adsense competition, you can know whether or not you will be able to rank for certain search terms or not. Keyword Elite show you how to do this. you can even find out quick selling products to promote and find niche markets.

You have learned about The keyword research software Keyword Elite and how it can benefit you in your keyword campaign. Don't delay in your purchase of the software because you are loosing money and traffic if you do. You can turn your marketing campaign into a very huge profit machine with this product.

Keyword Software

Is SEO important of Home Based Internet Entrepreneurs?

Running an online business from home means that we have to develop a wide variety of skills. We have to undertake Internet research, understand statistics, so we can monitor our success, know some basic programming, be an author, manipulate graphics, develop our marketing skills, understand market trends and so on and so on.

Before we know it we are managing a hectic schedule and start to take short cuts and forget some of the basics. One of the things that often slips is paying attention to Search Engine Optimisation. In any case aren't the rules for SEO changing all the time. If you mess too much with it don't we run the risk of having our sites banned by Google. Isn't it better to concentrate on other things, like bringing visitors to our sites using articles, or pay per click ads?

The other thing is it all seems too scientific. Complex algorithms measuring key word densities and LSI's (whatever they are). And, in any case, how can we compete on SEO with the big boys with their mega sites and massive budgets.

Well, first, as professional Internet Entrepreneurs, or budding ones, it should be a normal part of our work routine to ensure proper professional personal development. This should include aiming to enhance all of our skills. Therefore a good knowledge of the basics can only stand us in good stead. No, of course we cannot match the massive SEO efforts of our larger and more resourced neighbours on the Internet. But, even the simple basics can make a difference.

A well written web page prepared according to sound SEO principles will contribute to your efforts to get visitors from other efforts, PPC costs will be lower and Adsense revenues higher. The impact of your article marketing campaign will also be enhanced. And, in the longer run, anything you do to get more visitors to your site also contributes to your Search Engine Optimisation. It's like a vicious circle.

So how do we implement the basic principles. Research on the Internet will soon yield the basic steps you need to take. There are plenty of sound authorities on the subject. Implementing good SEO is best done at the early design stage of your website and web pages and will inevitably affect the overall design. What is more difficult is to retrofit an existing website where no or little consideration is given to SEO. In this case it might be an idea to consider a complete rebuild and give that site a whole fresh start.

We also need to make sure that in our quest to get to the top of the google rankings we don't do anything which can lead to being banned. Going over the top in implementing your SEO strategy can have the opposite of the intended effect.

The important thing is to concentrate on that which is easier to implement and don't let too much concentration of stuffing your site with keywords and key phrases detract from the visitors experience when they go to the site. It is all about striking a balance between content, structure and attention to some of the finer points of SEO.

Want to know more? Go to www.e-bookcountry.com website where you can find more great and easy tips for SEO

Internet Entrepreneurs

What is Search Engine Optimization

Many people ,still now believe that search engine optimization is some thing which is cheating the major search engines and manipulate their result. So they treated it as a black art in web technology. The advertisement of many SEO firms sounds like the above concept is correct as they claim be indexed in google with in 24 hours. A normal web master can never see his web site in google search index even with in a week. So ultimately he thinks like the SEO firm is doing some thing to manipulate the search result.

Search Engine Optimization is not a black art to manipulate search results. It is an art of giving perfection to a web site which is developed by a web master. There might be many things in a web site which block search engine spiders from accessing the site and thus the site will not be indexed in search result. If search engine spider cannot crawl the site it may think like the site doesn't exist. So the search engine will not index the site. So the primary duty of a search engine optimizer is to make sure that the site is search engine friendly and there is no settings which can block search engine spiders.

A good search engine optimizer should think like an average net user and spiders of search engine. The first preference should go to the user. The web site should be designed for a user not for search engine. What thing user expects by searching on the net, by providing some key words, that things should be in our site. So the point is our web site should be a user friendly one and he find it as a useful one. The highly graphic oriented site is not so worthy in SEO point of view as there is nothing for a search engine crawler. So it is better to reduce the flash oriented designs on our site. I always recommend to view our site in text only browsers. Because the search engine spiders always see the page as look like in text only browsers.

The difficult job of an SEO is achieving inbound links to his web site. It will take time to get references from other sites to our site as it will take to get audience to our site. So in a nut shell an SEO should be very patient as the result for his hard work will take time. But slowly gaining reputation will last for a long time.

Search Engine Optimization

Thinks to Do Besides Directory Submissions

After you have finish developing the layout and content of your blog. There are other things that you must also do in order to promote your blog. It is not likely for search engines or internet users to know your blog even if your blog is interesting or the content is powerful as ever. There are other stuff that you should put in your schedule and this other stuff may consume time longer than the time you used to build the content or layout of the blog.

Try searching for your blog in a search engine, example for blogger, type in http://yourblogname.blogspot.com and see whether the results contain your blog address or not. If it doesn't, this means that your blog isn't listed in the search engine yet, and search engine bots haven't crawled your blog. If this is the case, you will have to submit your blog url to search engine in order to be listed. How to do this? It's easy, if your blog have good content that is. We'll talk about that later in this article, because first, you have to add Meta Elements to your blog.

Meta elements is some code that you have to put in your blog, but it is not for your visitors to read. It is for the search engine results and search engine bots. This is important, as the meta element will be shown on behalf of your blog in search engines result. If you didn't add any meta tags, then bots will just take any content from your blog, and sometimes, it is inappropriate. So, the question now, how does meta elements look like? Look at the example below, change it according to your blog title, keywords, and description and put it on your blog.

The most important tags are 'Title', 'Keywords', and 'Description'. Title will be shown on the top part of search engine results, keywords determine what keyword search you want your blog to be listed, and description will be below your title in the results. Where to place this codes? Well then, look for the layout section, click edit html, and paste it just below the section. You can also see other blogs for example. To do this, open the blog in your browser, click 'view' tab (on top of your browser), and click 'source'(for Internet Explorer). A note pad will open showing the html code of the page you are currently viewing. Look for the meta elements just like the above for your example, if the blog owner had placed any that is.

After adding the meta elements, you are ready to submit your blog to directories, but preferably, before that, add your blog to search engines so that your blog will be crawled by their bot. Your site will be listed only after they did this. The major search engine submission url is http://www.google.com/addurl/, http://search.yahoo.com/info/submit.html, and http://beta.search.msn.com/docs/submit.aspx. Submitting to this major three is usually enough as when your site is listed in them, other search engines will start to list yours to. Sometimes it takes until 3 weeks for your blog or site to be listed, so be patient.

While waiting for your site to appear in search engine results, you can proceed to build back links to your blog. Back links is also important as it determines the ranking of your blog besides content. The higher your ranking, higher will your blog be shown in search engines results which means higher amount of visitors. To do this, you can submit your blog to blog directory, submit articles, advertise, or make reciprocal link exchange. The easiest method is to submit to blog directory as you wouldn't have to prepare anything along for the submission, you just have to submit and wait for approval, besides, there are so many free blog directories that you can submit to. Unlike article submission or advertising, you will have to prepare articles or pay an amount of fee.

After doing all this, then your blog is already on the road to success, keep updating and promoting your blog from time to time. Don't stop building back links, put your blog url anywhere you can on the net, just don't spam other peoples sites.

Directory Submissions

SEO Tips and Tricks - Drive Your Site to the Top

Do you expend your time looking for SEO tips online? How do you identify which SEO tips to trust? The truth SEO changes so fast that yesterday's SEO tips are old news by today. To be an expert search engine optimizer you must be one step ahead. Always looking for optimization tips that improve your sites efficiency.

There are some SEO tips that will never alter and will always be applicable to your SEO efforts. These free tips will take time but will act as a magnificent investment in your business. The SEO tips that I am going to share with you today are based on linking strategy and keywords integration.

Linking Strategy:

You see lot of search engine optimizers or site owners that are new to the industry that focus all their labors on building inbound links to their home pages. This is not correct and will decline your link building effectiveness.

Before I go into how you are supposed to build links and where those links should be pointing, I want to make clear about what an effective link is. An effective link should come from a relevant page, a page that is based on a theme of a page you are linking to. The link must also come from a page with high Page Rank, this may be difficult at first but will improve as your site builds credibility. Finally a link should also be anchored with your targeted keywords, this will increase your keyword authority.

So where these links should be pointing. Well you be supposed to create a page based on one or two targeted keywords. Then you should effort to create quality links to each page that you create. So if you had 30 keywords you wanted to target you would have to create 20 - 30 pages with links going back to all of them. This is what is known as deep linking and will immensely improve your search engine marketing campaign.

Keyword Integration:

Integrate your keyword phrases into each page's unique Title tag. Title tags are important because they're given a lot of power to every search engine. Make sure that it precisely reflects the content of the page it's on, while also using the keyword phrases people might be using at a search engine to find your stuff.

These SEO tips and tricks are those tips and tricks that will never change and tips that if completed right will leave you in advance of most competition. The main thing to remember is relevancy. The more relevant your link and keywords the more useful it will be.

As I said at the start of the article, most SEO tips will change and modify as time goes on but relevant, high quality, anchored links deep linking to your site and integrate keyword phrases into each page's unique Title tag is something that will not be changing anytime soon.

SEO Tips and Tricks Drive Your Site to the Top

Top SEO Services - How To Get On Page 1 Of Google And Receive Massive Web Traffic

o be honest, I don't think you can beat a good old fashioned SEO campaign, one that is carefully thought out, one that targets your chosen keywords and your carefully designed landing pages.

Simply unbeatable. But all that takes time and there are some times when you just want to 'bully' your way onto page 1 of Google. You might want to test a new product or idea or maybe you've spotted a growing trend and you just want to get on it quick, before the curve has peaked.

Sometimes you might just want to 'bully' your competitors off the page (now you wouldn't want to do that, would you?). Whatever the reason, here are my top 7 ways of getting ahead of the pack and onto page 1 of Google (for your chosen keyword term):

1. RSS Feeds - Google loves RSS Feeds. Google loves RSS aggregators, such as feedagg.com. Give Google Girl what she wants. Create a RSS feed, submit your RSS feed to as many RSS aggregators as you can find. Make sure that your RSS feeds contain your targeted keyword in the title of the posts.

You can even name the feed as your target keyword. Within days, sometimes hours, you will often see your feed on page 1 of Google. Of course, this isn't your page, but that page does contain many links to your page and you know that you now have a far better chance of getting that all important visitor click than the person who previously owned that spot.

2. Blog - Google loves a blog, especially blogger.com, Squidoo and Wordpress. You can add HubPages to that list too. Create a target keyword focused page on your target keyword focused blog, update with a few similar posts, maybe mention the other blogs with a link or two (vary target keyword hyper link a little) and you are almost there. Create at least one RSS feed from each of them and submit them as in 1.

3. Yahoo Answers - Google loves Yahoo Answers. Go in and answer a few related to your target keyword. Why not ask a question about your target keyword? Of course, you need to leave a link to your target site. Be careful! Don't over commercialize, be helpful, be useful, good things will follow.

4. Forums - Google loves a forum. Especially well populated and active forums. Search for forums related to your targeted keyword. Go in and answer a few questions related to your target keyword. Why not ask a question about your target keyword? Of course, you need to leave a link to your target site. Be careful! Don't over commercialize, be helpful, be useful, good things will follow.

So there you have it, a few of my SEO secrets that will help you generate more web traffic.

Google Receive Massive Web Traffic

Use and distribution of this article is subject to our Publisher Guidelines

The head section of a webpage's code can contain a vast array of of elements from robots meta tags to author tags and distribution tags. Most of these are now redundant and only a few can have any effect on search engine ranking. In fact, many people consider the keywords tag to now be redundant and the only two tags that really make a difference to SEO are the title and description tags, and these are the focus of today's blog.

The title element is extremely powerful and any changes to it can significantly affect a site's. Site owners with a basic understanding of SEO will realise that a keyword is generally required to be included in a page title in order for the page to rank highly in the search engines. A common mistake is to then assume that in order to maximise exposure, it is helpful to include as many search terms as possible.

In reality, targeting too many terms will spread your SEO efforts too thinly because the search engines will give less weight to each of the words. Another fact that is not as well known is that the order of the words in the title is important. The first few words are given the most weight and should contain the most important search term. Companies who place their name at the beginning of the page title are generally missing a trick.

The description tag is important and should include instances of keywords. However, this tag is typically displayed in the search engine results pages, so it is vital that it contains a clear and relevant message. A common mistake is to treat it like a keywords list, stuffing it with key terms at the cost of readability. Although it will help to ensure keywords are contained within the description, the primary purpose of this tag should be to display an informative and compelling ad to attract potential visitors to your site.

A page's title and description tags play a significant role in on-page Search engine optimisation. However, it is all too common to see poorly written tags. Hopefully, this brief post will shed a bit of light hoping to successfully optimise their own sites.

Publisher Guidelines

Does Your Site Have Traffic "Overload"?

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Traffic

Get Your Website Ranked High In The Search Engines

Trying to make money on the internet? Attracting readers to your website is the most important task you will have to do in order to be successful. Probably the best way to do this is to get your website ranked on the first page of search results for the major search engines.

You may be thinking, "But why?" Well, because this ranking on the first page of results will give you the ability to get quality, hungry people to your website, (and money-making offers), without costing you a dime!

The result? Any sales you make off of your free website ranking will be 100% profit. That's PURE profit! But of course, the golden question is "But how do I do this?"

As we know, search engines are confusing and even intimidating. They always seem to be changing, and they rely on these top secret, super high tech algorithms that are best left to the Einsteins of the world. These mathematical equations try to deliver the most relevant results for their searchers.

But if you break it down into nuts and bolts, search engines are not that complicated in regards to your website rankings. It just takes some effort to learn and understand how they work. And it's reasonable to assume that if you know how they work, you can get your website ranked in the top 10 results of any search engine you want! Once you obtain this ranking, you'll notice the money starting to roll in!

The nuts and bolts of search engine rankings comprise a recipe of several factors. These factors tell the search engines what to look for in determining the relevancy of your website for a particular keyword. Some of these important factors are: Page Title, File Name, and Contextual Links. There are other factors in this recipe but these three are the easiest to understand.

The first factor in the recipe is the page title. When you do a search on Google, the results will show the title of the page as the first big, blue hyperlink. Search engines perceive that if a keyword is in the title of the webpage, then this webpage is relevant to the search query. These pages will get a higher ranking than those pages that don't have a keyword in the page title.

The next factor is the actual file name. This name is the HTML file of the webpage and is important to search engines. Most website homepages have the file name "index.html". But if you change the name of your file to the keyword you want to rank for, then the search engines will pickup on this as being more relevant. So for example, if you want to rank your site for the keyword "dogs", you'd want to name your homepage "dogs.html". This little trick of having your keyword in the actual file name of your page will alert the search engines that your webpage is most likely relevant to that keyword.

The last factor in our discussion is contextual links. These links are hyperlinks within the content of your website. They let the search engines crawl through your entire site. For example, if you link a "dogs" page from your homepage using the keyword "dogs", the search engines can determine the relevancy of that page to that link.

These are just three factors in the complex recipe of factors that the search engines use. You need to learn how to use them in order to get your website ranked for your desired keywords. Once you apply these factors to get a high ranking, you'll be kicking yourself for not learning them sooner!

Website Ranked High Search Engines

FREE Keyword Tool - PPC Web Spy - Reveal Your Competitors Keywords and Ads in Seconds

So Brad Callen has done it again...have you seen this new keyword research tool he has just released. I cannot begn to describe how amazing it is. Imagine for a minute that you could see every keyword your competitor is bidding on, see how much they are paying per click and how many clicks they are getting per day. Oh, and also imagine that you can see every ad they are using for each keyword. How cool would that be? What would be even cooler...is that if you could see all of this from Google. If somehow you could do all of your keyword research without ever leaving the Google search page would be really cool...wouldn't it?

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FREE Keyword Tool
PPC Web Spy Keywords

The end of search engine marketing?

I want to go back to the turn of the millennium, not for nostalgia's sake but because it all seemed so easy then, at a time when I was first introduced to website structuring and marketing. It seems now that those days were so easy once you had the keys to unlock the mysteries of how search engines placement was attained.

In those days there were two main tools of the trade. First, a review of the volumes on searched keywords from the pioneer of pay-per-click advertising, Overture. With an intelligent structuring of these keywords, we were able to gain high placement. Next, we had bought a copy of Web Position Gold and all one had to do was point it to the site, add the keywords and press go. Simple.

In late 2005, in an attempt to fight the growing influence of spam and other techniques intended to trick Google's search model, the company implemented the Jagger update. Its intent was that of inbound link "relevancy" and other new and unresolved "canonical" issues.

This update was disastrous for some and I wrote at the time that "for weeks the returns for 'web site design bangkok' were: - first up is Bangkok hotel and Thailand travel guide. Instead of looking at the title and on-page copy they have used the link url of the designers, Web Design Copyright © 2005 by Asia Web Direct Co., Ltd. - next is Asian Institute of Technology. This site is about advanced education in engineering and science. They do, not too unreasonably, have a web mail link which obviously deserves a high position to compete with the web designers here. - remarkably, following that is Organisation for Economic Co-operation and Development with the title HTTP Error 404?. This is the most ludicrous of them all as 'Le serveur Web ne parvient pas à trouver le fichier ou le script demandá. Vérifiez l'URL pour vous assurer que le chemin d'accès est correct, ou bien allez' definately has a certain ring to it when searching for an English-speaking web designer in the metropolis. - then The Peninsula Bangkok. This is one of Bangkok's premier hotels and nowhere on the home page is there even the mention of the word 'web'. The hotel does, however, have a wave-shaped 'design' and therefore should be positioned along with the city's web designers. - and, finally, is Conference on Trade and Development. Here, they have not indexed the title of the page but have seen fit to index 'Free Website Stats and Website counter by WebSTAT'." As I say, it was disastrous.

This update had search engine marketers in a state of disorientation. With Jagger, Google had once again attempted to outsmart huge numbers in the industry who had spent a vast amount of time legitimately but falsely making their websites seem more relevant and important than they really were.

At the time we added value to our placement by swapping links and placing links on free directories but Google said it much preferred it when the linking site "adds value to enhance the value of a site's content or to increase credibility and authority". And that's exactly what Jagger was meant to do -- when it found those sites, it simply adjusted their ranking to more accurately reflect their true importance.

At the same time Google downgraded or eliminating reciprocal linking as a measure of popularity -- and I am remain amazed that I still receive daily requests for this even today. But, in short, Jagger undid the hard work of thousands of SEO professionals and, as a result, hard-won high rankings and revenues plummeted.

Also, around that time, there came to the rescue Web 2.0. This was revolutionary. We could add content, diversify keywords and get listed on a huge range of blogging and RSS directories. The web was no longer about passive reading; it was about sharing content and increasingly websites were disseminating their news via blogs and articles. I wrote at the time that "gone are the days of mailers, link exchanges and non-industry-related links, it now all about writing relevant content."

Later on it was discovered that some of the highly popular blog sites, in my case problogger.com and mattcutts.com, were a sure-fire way of getting "relevant" high PageRank inbound links. This next phase saw the marketers leaving comments on a raft of these blog sites. This worked for a time too.

Then we had domain name domination, where for branded companies not having the search term in your domain name put you at a distinct disadvantage. I launched two sites at the beginning of 2008 with the express intention of proving this point. I was at #1 on the first in seven days and #1 on the other in two. They remain at #1 even though no link building has been undertaken for 11 months.

The other aspect of what we were being told was to submit articles. Fine for those of us who could attempt it but for most companies, except for the larger one with their own in-house PR division, there was rarely anyone who felt qualified and most clients skipped over that option.

As Google went into overdrive in cutting out virtually all links from the directories we had once dutifully but painstakingly subscribed to, and blog comments started to insert "no follow" tags, outside of writing copy where did we go for our links?

The SEO community, mainly based and outsourced from India, put up "packages" where you could buy 100 links, 500 links, 1,000 links. The cost of this seemed exorbitant and almost nowhere did they mention the relevance or the value of these links. Some of the better companies set about on personalised campaigns but to date I have not seen any of the links they provided being indexed. The reason: they are bought.

There may be companies out there providing a legitimate service but I know of none. Every single one of them I have approached will provide linkbacks with anchor text from websites with a maximum PageRank 4, but of all the companies I know they have provided this service for, not one solitary link has been indexed by Google.

So where does this leave the industry? It's possible to look at your competitors and register them yourself, but the essence of this article is what has become of the search engine marketing companies. They are still operating; they are still out there. But what value can they now pass on to their customers where reciprocal linking is dead, forums and directories have been de-indexed, blog comments are no longer available, RSS directories moribund and link buying outlawed?

Search engine marketing is not the business it once was and I am unconvinced that the industry is now able to deliver. People are totally at a loss as to where to go in such a depleted system of non-available options.

Search Engine Marketing